Digital Marketing
DELIVERING SUCCESS BY GOING ABOVE & BEYOND
We are focused on delivering results through intelligence, creativity, technology and by truly understanding our clients and their customers. Whether you’re starting from scratch or looking to expand your online presence it’s essential that each and every channel of any internet marketing plan are closely aligned and all strategically working towards the same final goal. Working across all aspects of the marketing mix, we will ensure you have a solid marketing strategy together with perfectly delivered campaigns. We will transform your online results to increase your lead generation, brand awareness and market engagement.
OUR DIGITAL MARKETING SERVICES
Take a look at the various services we offer to learn how our unique approach to digital marketing can help your company grow. If you would like to chat to us directly, get in touch with one of the team.
Digital Marketing Strategy & Consultancy
TCS was established as a strategic marketing consultancy with the objective of making high quality, affordable marketing strategy expertise more readily available to organisations in our chosen markets. We will identify and evaluate strategic marketing options to boost your business. Then we can assess your existing business strategy and look at your positioning and performance by developing a robust marketing strategy and business development plan, based on a thorough understanding of your business objectives.
Search Engine Optimization (SEO)
Where your site ranks in the search engines is critical to getting your brand recognised in the digital space. Search Engine Optimisation (SEO) is the process of improving the visibility of your site in Google’s search results, putting you at the forefront of your target audience. It is an important part of any digital marketing strategy. Our SEO experts know the ins and outs of Google, to help you rise up the rankings. We do everything possible to ensure that our techniques comply with the various search engine guidelines, and we offer complete transparency to our clients. We always recommend the long-term, content-led approach to SEO.
E-Mail Marketing
Email marketing is a highly cost-effective way to keep in touch with and retain existing customers and to attract new clients to your business. Compared with other marketing tactics, email marketing offers you one of the highest returns on investment. Not only does it drive sales, visits and bookings from new and existing customers it’s a great way to reinforce your brand and build awareness of your business. We can take care of the email campaign design, create the html file, setup your email campaign and transmit to your data list. We then provide comprehensive post transmission reporting.
Web Analytics
Web analytics is the measurement, collection, analysis and reporting of web data for purposes of understanding and optimizing web usage. Web analytics is not just a process for measuring web traffic but can be used as a tool for business and market research, and to assess and improve the effectiveness of a website. Analysing visitor journey should be an essential part of your strategy. We set up tracking codes on your website so you can make strategic decisions based on data collected. We make sure all data collected ethically and respect user privacy.
Conversion Rate Optimization
We can track every single visit to your site and check the visitor’s behaviour. This information feeds back into your overall internet marketing strategy. We then make the changes necessary to improve the number of conversions. It is essential to track every single visit to your site, what visitors did on your site, why they left your site and how they interacted with your site. This information feeds back into your overall internet marketing strategy to allow you to make the changes necessary to improve the number of conversions (enquiries, purchases, downloads etc.).
Social Media Management
Since its development, social media has radically changed the way brands interact with consumers and vice versa. Today, it’s a critical part of smart businesses’ digital marketing strategy. As social media specialists, we have an end-to-end knowledge of how to use it to achieve your objectives and how it integrates with other channels. Whether you’re looking to build brand awareness, send quality website traffic, generate leads or drive sales, we tailor our process to meet your needs.
We are here to help your business grow and succeed. Contact us today!